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Lisbon PR Categories

The Lisbon PR Awards includes several categories which represent the universe of creative advertising, design, public relations, and media planning. Here you can get to know all our categories as well as their subcategories.

Each category will have a specific jury within the Grand Jury who will only assess the work related to that specific communication area. The Grand Jury will choose the pieces that will be evaluated in person in Lisbon by our Executive Jury.

Categories

EMPLOYEE
COMMUNICATION

INSTITUTIONAL
IMAGE

INTEGRATED
MARKETING

DIGITAL
& MOBILE

MEDIA
RELATIONS

WORD
OF MOUTH

EVENT

PRODUCT OF
SERVICE LAUNCH

PRODUCT
OR SERVICE PROMOTION

BRAND
ACTIVATION

IT APPLIES TO EVERY CATEGORY

Agricultural

Alcohol 

Automotive - Aftermarket &  Vehicles

Beauty

Beverages - Non-Alcohol

Children & Teen

Culture

Electronics

Entertainment & Events

Fashion

Finance, Banks & Credit Cards

Fitness

Government & Politics

Healthcare & Pharma

Home Furnishings & Appliances

Household Supplies & Services

HR & Recruitment

Insurance

Industrial & Building 

Internet

Leisure 

Luxury

Media & Entertainment

New Product or Service

NGO's

Office & Delivery

Olympics

Packaged Food

Personal Care

Pet Care

Professional Services

Real Estate

Restaurants

Retail

Snacks & Desserts

Sports 

Software & Apps

Sustainability

Telecom

Transportation

Travel & Tourism

Utilities

Wellness

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